{"id":35734,"date":"2023-11-23T15:28:43","date_gmt":"2023-11-23T15:28:43","guid":{"rendered":"https:\/\/ebrand.com\/?p=35734"},"modified":"2025-01-10T07:43:52","modified_gmt":"2025-01-10T07:43:52","slug":"ebrand-supports-tv-investigation-into-counterfeits","status":"publish","type":"post","link":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/","title":{"rendered":"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Counterfeiting poses a significant danger for both businesses and consumers. France T\u00e9l\u00e9visions recently underscored this issue in their investigative segment, \u00abL\u2019enqu\u00eate du Week-end\u201d (Weekend Investigation), supported by our EBRAND France team. The report focused on high-end counterfeits, specifically luxury bags, shedding light on the growing problems around scams and fakes. To highlight effective technical countermeasures, the investigation showcased our <a href=\"https:\/\/ebrand.com\/online-brand-protection\/\" target=\"_blank\" rel=\"noreferrer noopener\">Online Brand Protection platform<\/a>, ARGOS. The ARGOS demo showcased real-time reporting and takedowns of fake products online.&nbsp;This expos\u00e9 comes at an opportune time of year, coinciding with the seasonal ecommerce rush. As consumers gear up for major events like Black Friday, Cyber Monday, Singles Day, and Christmas sales, scammers capitalize on the increased online activity, making the role of robust brand protection strategies more crucial than ever.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"634\" src=\"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-1-1024x634.webp\" alt=\"This image of college students pointing at a computer together illustrates the ecommerce angle of our anti-counterfeiting discussion including events like Black Friday.\" class=\"wp-image-35743\" srcset=\"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-1-1024x634.webp 1024w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-1-300x186.webp 300w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-1-768x476.webp 768w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-1.webp 1508w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here, we&#8217;ll unpack the trends explored in France T\u00e9l\u00e9visions\u2019 investigation with regard to ecommerce events like Black Friday. Understanding new developments in counterfeiting, and the technological solutions that tackle them, helps businesses secure their ecommerce revenues. Meanwhile, consumers secure gifts for their loved ones this season.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-did-france-televisions-investigation-bring-to-light\">What did France T\u00e9l\u00e9visions\u2019 investigation bring to light?\u202f\u00a0<\/h2>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/ebrand.com\/media\/France_TV_ARGOS_Segment.mp4\"><\/video><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This short clip combines crucial elements from a complex set of issues, and there\u2019s a lot to unpack. After highlighting the rise in fakes, and sharing on-street opinions from shoppers upset with the prices of counterfeits, the report showcases real-life superfake bags. Much like our recent coverage of superfakes, France T\u00e9l\u00e9visions\u2019 story highlights the skilled, artisanal nature of modern counterfeits. Real, Fake, and superfake products often appear indistinguishable to the untrained eye. However, these fakes circumvent regulations designed to protect businesses, economies, and consumer health, creating a range of hazards if undetected.\u00a0\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-countering-the-counterfeit-problem-nbsp\">Countering the counterfeit problem&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The EBRAND online brand protection solution, anchored by the cutting-edge ARGOS platform, creates a formidable defense against&nbsp;online counterfeiting. Utilizing a comprehensive strategy, EBRAND analyzes digital landscapes and online brand activities to detect and prevent counterfeit sales. France T\u00e9l\u00e9visions dig into the details in their report, with help from Pierre Berecz, President of EBRAND France, and Priscille Loubert, our IP Legal Advisor. They showcase ARGOS&#8217;s unique capabilities, emphasizing its artificial intelligence tools and smart algorithms that calculate risk scores for infringements across online channels. This advanced technology facilitates precise assessment and categorization of threats, ensuring seamless workflow automation.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the past year alone, ARGOS demonstrated its efficacy by detecting brand infringements on thousands of digital marketplaces, underscoring its broad coverage and effectiveness in combating online scams on a global scale. The ARGOS solution conducts a meticulous search through millions of sources. These include active web stores, thousands of online marketplaces, and relevant social networks globally, among other commercial areas online. The enforcements move swiftly and effectively, utilizing a range of proven takedown workflows. EBRAND&#8217;s multi-lingual team of IP lawyers and analysts execute these enforcements, including legal actions like UDRP processes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ARGOS equips businesses to navigate&nbsp;dynamic digital landscapes, helping businesses prepare for global ecommerce events like Black Friday. &nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-understanding-events-like-black-friday-to-tackle-counterfeiting-nbsp-nbsp\">Understanding events like Black Friday to tackle counterfeiting\u202f&nbsp;&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Black Friday, the first Friday after Thanksgiving, marks the time when many retailers balance the books from \u201cred\u201d to \u201cblack\u201d as Christmas shopping commences. These seasonal deals expand beyond the US, and expand beyond the Friday itself, spawning the ecommerce-focused Cyber Monday shopping day. Black Friday online sales exceeded&nbsp;<a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2022\/11\/29\/cyber-week-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">$65 billion<\/a>&nbsp;in 2022. More than&nbsp;<a href=\"https:\/\/www.statista.com\/statistics\/1346862\/consumers-shopping-black-friday-sales-holiday-season\/\" target=\"_blank\" rel=\"noreferrer noopener\">50% of European consumers, specifically Spanish and Irish markets<\/a>, said they were like to take advantage of Black Friday\/Cyber Monday deals in 2022.&nbsp;With fake products and scams in consumer markets like apparel surging by&nbsp;<a href=\"https:\/\/www.lloydsbankinggroup.com\/media\/press-releases\/2022\/lloyds-bank\/millions-of-shoppers-at-risk.html\" target=\"_blank\" rel=\"noreferrer noopener\">646% during Black Friday 2022<\/a>, brands and consumers alike must stay on their guard to ensure that hard-earned funds flow in the right direction.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimately, consumers choose deals online to save money and buy gifts for their loved ones. The same goes for the shoppers in the street in France T\u00e9l\u00e9visions\u2019 investigation and online bargain hunters around the world. Counterfeiters exploit these human impulses and human connections to rob shoppers and siphon revenues from legitimate retailers with convincing counterfeits.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"634\" src=\"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-2-1024x634.webp\" alt=\"This image of a security guard in a grocery store highlights the enforcement against counterfeiting scams on Black Friday.\" class=\"wp-image-35750\" srcset=\"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-2-1024x634.webp 1024w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-2-300x186.webp 300w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-2-768x476.webp 768w, https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-2.webp 1508w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-counterfeiters-exploit-ecommerce-rushes\">How counterfeiters exploit ecommerce rushes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As with any ecommerce rush, increasing transactions mean a spike in scams. This year, for example, experts warn consumers about a&nbsp;<a href=\"https:\/\/home.barclays\/news\/2023\/10\/barclays-warns-22-per-cent-surge-black-friday-scams\/\" target=\"_blank\" rel=\"noreferrer noopener\">22% spike in retail scams during Black Friday and Cyber Monday<\/a>. Counterfeiters develop devious new strategies each year. These scammers host their own sites to sell counterfeits, promoting fakes on legitimate marketplaces, and even creating superfake products with superfake marketing campaigns to support them. Digital dependence, online illiteracy, and economic crises also mean that consumers search uncritically for bargains online.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Counterfeiters exploit these needs, building scams to hit home. The growth of social media and the breakneck speed of AI also help criminals create scams at scale and tailor them for their targets. When convincing counterfeits appear on your favourite social media platforms, mobile apps, and go-to digital marketplaces, they\u2019re hard to avoid. Counterfeits sting consumers and drag brands through the mud, especially during ecommerce events like Black Friday.\u202f\u202f&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every time a counterfeiter takes a penny from a would-be customer, they take revenue from a company\u2019s books. They also take goods and services from a consumer\u2019s hands. Every time they impersonate a business, they intercept a vital touch-point between producers and consumers, and scare clients away from ecommerce altogether.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-can-businesses-protect-themselves-nbsp\">How can businesses protect themselves?&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Scammers work hard to trick their targets. Businesses must therefore match their efforts to protect consumers from counterfeits and scams and make the most of seasonal sales. Advanced <a href=\"https:\/\/ebrand.com\/online-brand-protection\/\">Online Brand Protection<\/a> solutions sweep marketplaces, social media platforms, Ecommerce sites and many other areas for IP infringements and counterfeit goods, as France T\u00e9l\u00e9visions\u2019 investigation shows. EBRAND\u2019s ARGOS patrols ensure that legitimate firms are the only ones cashing in on the ecommerce rush.\u202fBeyond that, our legal experts support the most effective enforcement actions, and our technical team fine-tune our digital solutions. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimately, ecommerce events like Christmas and Cyber Monday also deliver opportunities for brands and consumers to celebrate. Find out how to turn ecommerce attack surfaces into valuable strengths for these seasonal celebrations with the help of our\u202f<a href=\"https:\/\/ebrand.com\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">EBRAND experts<\/a>.\u202f&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Counterfeiting poses a significant danger for both businesses and consumers. France T\u00e9l\u00e9visions recently underscored this issue in their investigative segment, \u00abL\u2019enqu\u00eate du Week-end\u201d (Weekend Investigation), supported by our EBRAND France team. The report focused on high-end counterfeits, specifically luxury bags, shedding light on the growing problems around scams and fakes. To highlight effective technical countermeasures, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":35736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[793],"tags":[862],"class_list":["post-35734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-brand-protection","tag-singles-day"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>EBRAND in TV investigation into counterfeits ahead of Black Friday - EBRAND<\/title>\n<meta name=\"description\" content=\"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0\" \/>\n<meta property=\"og:description\" content=\"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/\" \/>\n<meta property=\"og:site_name\" content=\"EBRAND\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-23T15:28:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-10T07:43:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1508\" \/>\n\t<meta property=\"og:image:height\" content=\"934\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Zach Mayford\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zach Mayford\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/\"},\"author\":{\"name\":\"Zach Mayford\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#\\\/schema\\\/person\\\/0b35ffc4039a499a06b62c5c35b5fe78\"},\"headline\":\"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0\",\"datePublished\":\"2023-11-23T15:28:43+00:00\",\"dateModified\":\"2025-01-10T07:43:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/\"},\"wordCount\":1062,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Singles-Day-Thumbnail.webp\",\"keywords\":[\"Singles Day\"],\"articleSection\":[\"Online Brand Protection\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/\",\"url\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/\",\"name\":\"EBRAND in TV investigation into counterfeits ahead of Black Friday - EBRAND\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Singles-Day-Thumbnail.webp\",\"datePublished\":\"2023-11-23T15:28:43+00:00\",\"dateModified\":\"2025-01-10T07:43:52+00:00\",\"description\":\"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Singles-Day-Thumbnail.webp\",\"contentUrl\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Singles-Day-Thumbnail.webp\",\"width\":1508,\"height\":934,\"caption\":\"This image of a shopping cart with a sales sign on a laptop highlights the opportunities and scams available on Singles Day.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/blog\\\/ebrand-supports-tv-investigation-into-counterfeits\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ebrand.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/ebrand.com\\\/es\\\/\",\"name\":\"EBRAND\",\"description\":\"Your online brand protection\",\"publisher\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ebrand.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#organization\",\"name\":\"EBRAND\",\"url\":\"https:\\\/\\\/ebrand.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/EBRAND-logo.png\",\"contentUrl\":\"https:\\\/\\\/ebrand.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/EBRAND-logo.png\",\"width\":1134,\"height\":1027,\"caption\":\"EBRAND\"},\"image\":{\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/204986\\\/\"],\"description\":\"EBRAND provides expert technical guidance, strategic consultancy, and tailored software solutions for Online Brand Protection, Digital Risk Protection, and Corporate Domain Management,\",\"email\":\"contact@ebrand.com\",\"telephone\":\"+352 20 20 31 00\",\"legalName\":\"EBRAND Holdings S.A.\",\"foundingDate\":\"2007-01-01\",\"vatID\":\"LU22551072\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"201\",\"maxValue\":\"500\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ebrand.com\\\/es\\\/#\\\/schema\\\/person\\\/0b35ffc4039a499a06b62c5c35b5fe78\",\"name\":\"Zach Mayford\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g\",\"caption\":\"Zach Mayford\"},\"description\":\"Hi! I'm Zach, EBRAND's Product Marketing Manager. Based between Swansea, Wales, and London, England, I work with EBRAND teams around the world. For anything brand, domains, cybersecurity, books, or chess, I'm your guy! \ud83d\udee1\ufe0f\ud83d\udcda\u265f\ufe0f\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/zach-mayford-78a082181\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"EBRAND in TV investigation into counterfeits ahead of Black Friday - EBRAND","description":"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/","og_locale":"es_ES","og_type":"article","og_title":"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0","og_description":"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.","og_url":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/","og_site_name":"EBRAND","article_published_time":"2023-11-23T15:28:43+00:00","article_modified_time":"2025-01-10T07:43:52+00:00","og_image":[{"width":1508,"height":934,"url":"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp","type":"image\/webp"}],"author":"Zach Mayford","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Zach Mayford","Tiempo de lectura":"5 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#article","isPartOf":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/"},"author":{"name":"Zach Mayford","@id":"https:\/\/ebrand.com\/es\/#\/schema\/person\/0b35ffc4039a499a06b62c5c35b5fe78"},"headline":"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0","datePublished":"2023-11-23T15:28:43+00:00","dateModified":"2025-01-10T07:43:52+00:00","mainEntityOfPage":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/"},"wordCount":1062,"commentCount":0,"publisher":{"@id":"https:\/\/ebrand.com\/es\/#organization"},"image":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#primaryimage"},"thumbnailUrl":"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp","keywords":["Singles Day"],"articleSection":["Online Brand Protection"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/","url":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/","name":"EBRAND in TV investigation into counterfeits ahead of Black Friday - EBRAND","isPartOf":{"@id":"https:\/\/ebrand.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#primaryimage"},"image":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#primaryimage"},"thumbnailUrl":"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp","datePublished":"2023-11-23T15:28:43+00:00","dateModified":"2025-01-10T07:43:52+00:00","description":"Building on France T\u00e9l\u00e9visions\u2019 recent report, we tackle online counterfeiting amid ecommerce events like Black Friday.","breadcrumb":{"@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#primaryimage","url":"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp","contentUrl":"https:\/\/ebrand.com\/wp-content\/uploads\/2023\/10\/Singles-Day-Thumbnail.webp","width":1508,"height":934,"caption":"This image of a shopping cart with a sales sign on a laptop highlights the opportunities and scams available on Singles Day."},{"@type":"BreadcrumbList","@id":"https:\/\/ebrand.com\/es\/blog\/ebrand-supports-tv-investigation-into-counterfeits\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ebrand.com\/es\/"},{"@type":"ListItem","position":2,"name":"EBRAND in TV investigation into counterfeits ahead of Black Friday\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/ebrand.com\/es\/#website","url":"https:\/\/ebrand.com\/es\/","name":"EBRAND","description":"Your online brand protection","publisher":{"@id":"https:\/\/ebrand.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ebrand.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/ebrand.com\/es\/#organization","name":"EBRAND","url":"https:\/\/ebrand.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ebrand.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/ebrand.com\/wp-content\/uploads\/2024\/07\/EBRAND-logo.png","contentUrl":"https:\/\/ebrand.com\/wp-content\/uploads\/2024\/07\/EBRAND-logo.png","width":1134,"height":1027,"caption":"EBRAND"},"image":{"@id":"https:\/\/ebrand.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/204986\/"],"description":"EBRAND provides expert technical guidance, strategic consultancy, and tailored software solutions for Online Brand Protection, Digital Risk Protection, and Corporate Domain Management,","email":"contact@ebrand.com","telephone":"+352 20 20 31 00","legalName":"EBRAND Holdings S.A.","foundingDate":"2007-01-01","vatID":"LU22551072","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"201","maxValue":"500"}},{"@type":"Person","@id":"https:\/\/ebrand.com\/es\/#\/schema\/person\/0b35ffc4039a499a06b62c5c35b5fe78","name":"Zach Mayford","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3e60ad5fb23698775adc0e0f33c3c38ecafd6b96842b65a486168bba5c887a9b?s=96&d=mm&r=g","caption":"Zach Mayford"},"description":"Hi! I'm Zach, EBRAND's Product Marketing Manager. Based between Swansea, Wales, and London, England, I work with EBRAND teams around the world. For anything brand, domains, cybersecurity, books, or chess, I'm your guy! \ud83d\udee1\ufe0f\ud83d\udcda\u265f\ufe0f","sameAs":["https:\/\/www.linkedin.com\/in\/zach-mayford-78a082181\/"]}]}},"_links":{"self":[{"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/posts\/35734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/comments?post=35734"}],"version-history":[{"count":5,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/posts\/35734\/revisions"}],"predecessor-version":[{"id":46431,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/posts\/35734\/revisions\/46431"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/media\/35736"}],"wp:attachment":[{"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/media?parent=35734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/categories?post=35734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebrand.com\/es\/wp-json\/wp\/v2\/tags?post=35734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}