Imagine your ideal customer scrolling past your Google ad, then moments later clicking an identical promotion on Instagram. They click through to a landing page that mirrors your branding, your
Every business needs domain names and trademarks to compete online. Whether you’re an SME breaking into new markets, or global enterprise launching a new products, these assets ensure you reach
Picture a customer entering their payment details on your website. Their credit card number, name, and address travel across the internet in plain text, just waiting for a hacker to
Modern businesses grow like trees—expanding into new markets, launching new products, and building layers of digital infrastructure over time. Each ring in the trunk represents another phase of growth, another
AI is a bit of a black box when it comes to brand protection and risk protection. Let’s open the black box together. With Gen AI in our phones, our
Social media is always changing. One day it’s Twitter, the next it’s X. Sometimes we can trust verified check marks and official accounts, but other times, unknown entities lurk beneath.
Many businesses still treat DNS as a checkbox — until performance issues, downtime, or hidden costs start piling up. Some providers continue to charge per zone, restrict technical capabilities, or
Canada’s one of the world’s strongest consumer markets, with its own distinct regulations and purchasing behaviors that set it apart from its neighbours. Despite these differences, Canadian businesses face the
So often, companies invest in firewalls and endpoint security while neglecting their most exposed asset: domain names. Cybercriminals exploit this oversight, using domains as launchpads for phishing campaigns, brand impersonation,
Any counterfeits definition must include the production and sale of unauthorized replica products. Scammers design these replicas to deceive consumers and exploit brand value. From luxury handbags to electronics and even pharmaceuticals, counterfeit
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