Zach Mayford, Author at EBRAND

Shining a light on dark web counterfeiters

June 1, 2023

Picture this: engineers work hard on a new product, marketers spend weeks building a custom campaign, execs sign off a sizeable spend on PPC ads, and despite a few clicks,

10 recommendations to beat online scams

May 18, 2023

Online scams spread through modern businesses like wildfire, and in 2022, the temperature only increased. In just 12 months, cybercriminals stole around $55 billion from their targets. Businesses must take

How European artisans defend famous traditional products online

May 16, 2023

Every day, millions of people across Europe and beyond enjoy local delicacies created by hard-working artisans. Enjoying an ice-cold European beer or snacking on a macaroon from some hand-crafted Limoges

Phishing: 3 days to react

March 6, 2023

Phishing, all IT departments know about it! However, do they know that most of these attacks focus on brands, peak on Wednesdays and occur within 3 to 5 days after

ANTI-PHISHING: THE ULTIMATE GUIDE TO COMBATTING CYBERATTACKS

March 1, 2023

Phishing attacks wreak havoc on modern companies. In fact, 73% cybercriminals choose phishing emails as their preferred means to trick targets, steal data, and maximize profit. Companies either combat this threat

Counterfeit? No! The Chinese consumer wants “the real thing”!

February 12, 2023

More than 80% of the world’s counterfeit products are “Made in China”, and even more if you include Hong Kong and Singapore. Paradoxically, it is the quest for authenticity that

ANTI-PHISHING: HOW TO TRACK FRAUDULENT DOMAIN NAMES

February 1, 2023

Recent socioeconomic crises took a big toll on businesses, and in their wake, fraudsters thrive. The pandemic, for example, fuelled a surge in ecommerce, and digital piracy spiked alongside it.

Counterfeit market: what impact on luxury brands?

January 12, 2023

Learn everything about the counterfeit luxury goods market with our legal experts. Our legal eagles Karolina and Luc take you through the state of the luxury counterfeit market and its

Is your business secured against DNS hijacking?

December 23, 2022

DNS hijackers are still a major threat that cannot be ignored by any business which relies on its online presence. Although the primary targets for cyberattacks are financial institutions due

Shorter SSL certificates validity and its impact on business domains

November 21, 2022

SSL/TLS certificates issued for longer than one year will no longer be supported by the biggest browsers starting September 1st, 2020, following Apple’s announcement earlier this year. In order to

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