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This image of mobile devices on TikTok illustrates our discussion topic: How to remove a fake TikTok account to protect brands, VIPs, and executives.
How to Report a Fake TikTok Account 

Key Takeaway: Fake TikTok accounts cause impersonation, scams, and brand damage. Users should promptly report impersonation or fraudulent activity through TikTok’s reporting tools and monitor outcomes. Leveraging proactive digital risk

This image of a mask covering a computer illustrates our discussion topic: Rogue websites, the threats against businesses in the US and beyond, and solutions for fighting back.
Rogue Websites: The Top Five Most Dangerous Website Scams

Key Takeaway: Rogue websites use typosquatting, homograph attacks, and AI-generated copy to impersonate brands. The top threats include fake login portals, “hype-based” product launches, counterfeit stores, fraudulent support pages, and

This image of an advertisement hoarding in a busy city square illustrates our discussion topic: Fake and infringing ads, and PPC brand protection solutions.
What is PPC Brand Protection?

Imagine your ideal customer scrolling past your Google ad, then moments later clicking an identical promotion on Instagram. They click through to a landing page that mirrors your branding, your

This image of a box being sellotaped shut highlights this piece's discussion topic: The importance of a test purchase for Online Brand Protection.
Test Purchases: The Proof Is in the Package

As all brand owners and managers know, counterfeiters constantly exploit ecommerce streams online. From fake listings on Amazon or other marketplaces to entire counterfeit webstores, scammers threaten your brand’s reputation

This image of the TikTok logo highlights our discussion topic: TikTok Shop, and the threats it poses for brands in terms of infringements, counterfeits, and ecommerce revenue.
TikTok Shop Scams: Brands Under Threat

As TikTok Shop continues its meteoric rise, brands and consumers struggle to keep up. The platform’s shopping channel launched in the US in September 2023, entering the social ecommerce scene

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