Key Takeaway: WIPO’s World IP Day 2026 puts sport and intellectual property in the spotlight at the exact moment counterfeiters are gearing up to exploit the FIFA World Cup. As
Key Takeaway: Polyglot phishing kits turn brand impersonation into an industrial operation, with dynamically generated fake pages for hundreds of brands simultaneously on the fly. Static defences no longer cut
Key Takeaway: While your marketing department is busy mapping out the Easter rush, someone else is at work in a dark room halfway across the world. He doesn’t need a
Over the past 16 years working in the brand protection space, one pattern I have seen play out repeatedly and consistently: senior management of leading brands underestimating the impact of
Key Takeaway: Banking scams are on the rise, with fake websites, phishing ads, and fraudulent apps costing consumers hundreds of millions of pounds each year. As we’ll discuss, organizations need digital risk
Last week, Luc Seufer, Chief Legal Officer at EBRAND, attended ICANN85 in Mumbai: the last ICANN public meeting before the new gTLD application window officially opens. After 14 years of
Key Takeaway: The surge in online gambling scams, from AI-generated fake casinos to sophisticated bonus abuse rings, now demands that operators adopt aggressive digital risk protection strategies because regulatory action alone
Key Takeaway: Fake e-shops exploit brand trust to deceive consumers at scale, and the brands being impersonated often carry the reputational damage without ever knowing the scam existed. Retail therapy
Key Takeaway: Cyber threat intelligence helps SOC teams and CISOs detect threats before they become breaches. By monitoring sources like domain infrastructure, encrypted forums, and threat intel databases, security professionals disarm
Key Takeaway: Counterfeiting costs brands $467 billion annually, equivalent to 2.3% of global trade, so there’s a lot to be gained from brand protection. Measurable KPIs demonstrate real value and
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