Key Takeaway: Counterfeiters use the Hacoo app and social media to sell fake goods through hidden links. Fortunately, brands that combine social monitoring, solid evidence, and supply chain investigations remove
Key Takeaway: A BBC Watchdog investigation on The One Show exposed fraudulent online shops that pose as UK-based retailers, ship counterfeit goods from China, and block customers from getting refunds.
Key Takeaway: Back-to-school scams surge every August and September as fraudsters combine AI-generated phishing with fake grants, counterfeit shops, and impersonation domains to target students, parents, and the retail brands
Key Takeaway: Registering your trademarks is just the start of IP protection, not the be-all and end-all. An effective strategy combines traditional legal protection with active digital enforcement, because protecting
Key Takeaway: When it comes to dropshipping, the low barrier to entry introduces all kinds of risks. Counterfeit products and grey market resellers both borrow a brand’s name, and each
Key Takeaway: The FIFA World Cup 2026 brings the world’s biggest sporting event to North American soil this summer, and counterfeiters, pirates, and fraudsters treat it as a commercial opportunity
Key Takeaway: Brand protection covers the strategies, technologies, and enforcement actions that defend a brand’s identity online. When customers search for your product, they run into fake ads, lookalike stores,
Key Takeaway: Livestreaming represents the fastest-growing ecommerce format in the Western world, and counterfeiters exploit its ephemeral, influencer-driven mechanics in ways that manual brand protection simply isn’t built to catch.
Key Takeaway: Increasingly, scammers exploit Linktree to run counterfeit affiliate networks, routing traffic through a trusted platform to push consumers toward fake goods. Brands need to know how this works,
Key Takeaway: Brand protection tips cover a lot of ground, from monitoring your domains to recovering revenue lost to counterfeits. This guide walks through ten essential tactics that together build
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