Key Takeaway: With CEO Fraud and celebrity impersonation on the rise, recent headlines illustrate the need for identity protection measures like independent verification, strict approval procedures, and proactive impersonation monitoring.
Key Takeaway: Takedown volumes and cleanliness scores cannot measure brand protection ROI alone. Instead, companies inform their brand protection decisions by combining enforcement intelligence, a consistent benchmark, commercial data, and
Key Takeaway: Counterfeiters use the Hacoo app and social media to sell fake goods through hidden links. Fortunately, brands that combine social monitoring, solid evidence, and supply chain investigations remove
Key Takeaway: A BBC Watchdog investigation on The One Show exposed fraudulent online shops that pose as UK-based retailers, ship counterfeit goods from China, and block customers from getting refunds.
Key Takeaway: Back-to-school scams surge every August and September as fraudsters combine AI-generated phishing with fake grants, counterfeit shops, and impersonation domains to target students, parents, and the retail brands
Key Takeaway: Registering your trademarks is just the start of IP protection, not the be-all and end-all. An effective strategy combines traditional legal protection with active digital enforcement, because protecting
Key Takeaway: When it comes to dropshipping, the low barrier to entry introduces all kinds of risks. Counterfeit products and grey market resellers both borrow a brand’s name, and each
Key Takeaway: The FIFA World Cup 2026 brings the world’s biggest sporting event to North American soil this summer, and counterfeiters, pirates, and fraudsters treat it as a commercial opportunity
Key Takeaway: Brand protection combines the strategies, tools, and enforcement actions that defend a brand’s identity online. And the need keeps growing. Across a 2026 sample of brands we monitor
Key Takeaway: Livestreaming represents the fastest-growing ecommerce format in the Western world, and counterfeiters exploit its ephemeral, influencer-driven mechanics in ways that manual brand protection simply isn’t built to catch.
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