Key takeaways: Counterfeiters and scammers exploit marketplaces, social media, mobile apps, and rogue websites, so brands must deploy multi-channel brand protection to fight back. Strong enforcement, like EBRAND Online Brand
Key Takeaway: Rogue websites use typosquatting, homograph attacks, and AI-generated copy to impersonate brands. The top threats include fake login portals, “hype-based” product launches, counterfeit stores, fraudulent support pages, and
Imagine your ideal customer scrolling past your Google ad, then moments later clicking an identical promotion on Instagram. They click through to a landing page that mirrors your branding, your
AI is a bit of a black box when it comes to brand protection and risk protection. Let’s open the black box together. With Gen AI in our phones, our
When markets tighten and headwinds pick up, many businesses instinctively hit the brakes. It’s understandable – uncertainty can make even the boldest leaders cautious when it comes to protecting brands.
As all brand owners and managers know, counterfeiters constantly exploit ecommerce streams online. From fake listings on Amazon or other marketplaces to entire counterfeit webstores, scammers threaten your brand’s reputation
As TikTok Shop continues its meteoric rise, brands and consumers struggle to keep up. The platform’s shopping channel launched in the US in September 2023, entering the social ecommerce scene
Ecommerce helps business thrive in new markets around the world, but it also opens the door to organized crime online. Counterfeiters turn the positives of modern commerce on their head,
Ecommerce brings unprecedented convenience to consumers and brands, but it also opens the door to sophisticated scams. Cybercriminals and online opportunists deploy increasingly complex campaigns to rip brands off and
Scammers, consumers, brands, and experts all play a cat and mouse game when it comes to fake shops and modern ecommerce. Each online shop sparks ideas for counterfeiters and cybercriminals,
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