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This image of a man at a shopping market with a bar behind his back illustrates this discussion topic: A counterfeits definition, and what it means for brands in the fight agains counterfeiting.
A Counterfeits Definition: Insights to Protect Brands

Any counterfeits definition must include the production and sale of unauthorized replica products. Scammers design these replicas to deceive consumers and exploit brand value. From luxury handbags to electronics and even pharmaceuticals, counterfeit

This image of a box being sellotaped shut highlights this piece's discussion topic: The importance of a test purchase for Online Brand Protection.
Test Purchases: The Proof Is in the Package

As all brand owners and managers know, counterfeiters constantly exploit ecommerce streams online. From fake listings on Amazon or other marketplaces to entire counterfeit webstores, scammers threaten your brand’s reputation

This image of an interconnected black and white network of wires illustrates our discussion topic: How scammers use CDNs (content distribution networks) to launch and multiply their scams.
CDNs: How Fake Online Shopping Websites Multiply

Ecommerce brings unprecedented convenience to consumers and brands, but it also opens the door to sophisticated scams. Cybercriminals and online opportunists deploy increasingly complex campaigns to rip brands off and

This spooky image of a figure at the door with their hand on the window illustrates the spooky and dangerous nature of fake shops online.
The Fake Shops Epidemic: How To Fight Back

As fake shops surge online, innocent brands, businesses, and consumers pay the price. Reports show that more than Over 800,000 people fell victim to one campaign in Europe and the

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